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C8 chooses Transfer as sales house in Belgium

By February 5, 2020 February 7th, 2020 No Comments

C8 & Transfer

The channel C8, part of the Canal+ Group, has decided to exploit its Belgian TV commercial space, as well as the digital video platform of myCANAL, to the national sales house Transfer. The channel has been distributed since January on the Proximus and Voo networks and will soon be available on the Telenet and Orange networks.
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Michel Dupont, General Manager Transfer:

“Transfer is very excited with this new collaboration and proud to once again be able to introduce a French player in the Belgian television market. C8 and its interesting programs will optimize TV plans in terms of coverage. We are convinced that this collaboration will be productive and our thematics will continue to succeed in an ever more dynamic Belgian media market.”

 

Laetitia De Dycker, Sales Director Transfer:

“Indeed, C8 reinforces its position with a lot of power and the ‘transfer’ from Touche Pas à Mon Poste ’(TPMP) has enabled us to make a good forecast. After the success of 13ème Rue and the recent introduction of the Eleven Sports channels, we are starting 2020 with an ambitious objective of 10% market share which will have immediate impact to our commercial share for the audience of PRP 18-54 in the south of the country.”