Michel has 23 years of experience in the media industry. He worked as: RTV Director and Account Director with Dentsu Aegis Netherlands, SVP General Manager of Viacom Belgium, President of the Belgian football Pro League and many more. In 2015, Michel founded PlugPlay Content. Three years later he joined Transfer to assist Birgitta and Koenraad in the operational management of the fast-growing sales house. He especially manages the relationships with some of the channels and the internal reporting to Fox Networks Group.