PROUD PARTNER OF BELGIAN SOCCER
Great news for all you soccer fans! We will be your sales house for the brand new Eleven Pro League channels. Our services were selected between several other sales houses to represent these brand new sports channels. In addition to the current six international Eleven channels, six new channels are now available, entirely dedicated to Belgian soccer.
On Saturday August 8, Eleven Sports launched its new Eleven Pro League channels. Next to the matches of the Jupiler Pro League, the 1B Pro League, the Women Super League and the E-Pro League, the new Eleven Pro League channels will offer about 20 hours of fresh content every week with exclusive documentaries, reports, interviews, … Eleven’s innovative content aims to bring fans closer to soccer, while offering fans as many different experiences as possible.
For both the live matches and the other content, we provide tailor-made options for all advertisers. The strong position of Eleven Sports’ social media also ensures maximum visibility of the various brands. Due to the Corona restrictions and the empty seats during the game days, the fans are obliged to follow the exclusive matches on the Eleven Pro League channels. This brings great commercial opportunities for advertisers, taking into account a maximum of live viewers and the desired commercial target group on men 18-54.
Guillaume Collard, Managing Director of Eleven Sports Belgium and Luxembourg, says:
“Based on the figures, we can say that the Eleven Pro League channels have had a great kick-off. Our 24/24, 7/7 channel, completely dedicated to Belgian football, clearly charms the viewer. The Pro League channels are innovative and we are very excited to bring them to the table together with Transfer, to commercial partners. For our international channels, the commercial collaboration with Transfer has already been a great success, and we are convinced that the collaboration will also be a success story concerning the Eleven Pro League channels. ”
Michel Dupont, General Manager at Transfer:
“The acquisition of these new channels provides a beautiful expansion in our portfolio to the target group Men 18-54. The EPL-channels contribute to our 10% SOI objective and in terms of conversion there is also an excellent interaction. The live-offer and the programming during the weekends ensure a very interesting effect in ratings. Here at Transfer, we are very excited to be able to expand our Eleven offer! ”
If you have any questions, please don’t hesitate to contact us!